High Peak Plaza

The staff of High Peak Sportswear Plaza provides residents and businesses of Lynchburg with one stop shopping. All of your custom screen printing, embroidery, and promotional product needs will be met by our skilled and friendly staff. In addition to our great sales staff, our production departments have literally hundreds of years of experience in the business. Let us put our collective experience to work for you, we’ll make it a quick and seamless shopping experience.

Visit the Plaza High Peak Sportswear retail store where you will find a wide assortment of Sportswear. Garments representing UVA, VA Tech, JMU, and other local items of interest are available at low prices with a great selection available.

plaza Storefront

Detailed Directions

High Peak Sportswear has 2 locations at the Plaza, a retail store and a custom sales location. The retail store is on the top level of the Plaza, opposite from the Super Dollar Discount Foods. Our custom sales location is on the middle of 3 levels, below and behind the retail store. Using the new cross town corridor makes access easy and ample free parking is available for both the custom and retail location.

Store Location – Custom Sales

  • From Memorial Avenue, pass E.C. Glass High School heading away from downtown.
  • Pass two traffic lights and McDonalds
  • Turn Right on Wilton Ave at Pizza Hut
  • Follow to stop sign, High Peak Sportswear custom sales location is directly in front of you

Store Location – Retail Store

  • From Memorial Avenue, pass E.C. Glass High School heading away from downtown
  • Turn right at second traffic light at McDonalds
  • Go 100 feet Turn right just after passing McDonalds
  • Go 50 feet and turn left into Plaza parking lot
  • Store is on your left just before Rent A Center

Plaza High Peak History

In 2007 High Peak Sportswear moved to the plaza, opening 2 stores a custom sales and retail store specializing in UVA, VT, JMU and Liberty sportswear. All production equipment moved to the Plaza along with the art department and most of our sales staff. Easy access from the new Cross Town Corridor and ample free parking make visiting us at the Plaza a stress free and easy experience.

Downtown lynchburg retail storefront with Liberty University clothing
Doors to plaza retail store
Shirts for UVA, VT, JMU, and LU
Wall of framed custom shirt art
High Peak logo on sign at storefront
Clothing gifts from Lynchburg, Virginia
Retail display of James Madison Dukes clothing

Lynchburg - Plaza Staff

Mouse over team member for contact info


Ralph Smith picture
  • Ralph Smith

  • President, Founder
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Finley Almond picture
  • Finley Almond

  • Production Manager
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Rob Short picture
  • Rob Short

  • Sales Manager
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Jacques Campbell picture
  • Jacques Campbell

  • Embroidery Manager
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Sales - Lynchburg (Plaza)

Megan Edwards picture
  • Megan Edwards

  • Sales Representative
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Nora Lowry picture
  • Nora Lowry

  • Sales Representative
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Skylar Almond picture
  • Skylar Almond

  • Sales Representative
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Dave Williamson picture
  • Dave Williamson

  • Sales Representative
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Lakeita Gough picture
  • Lakeita Gough

  • Sales Representative
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Kirk Gibson picture
  • Kirk Gibson

  • Retail Manager
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Art Department

Eddie Williams picture
  • Eddie Williams

  • Graphic Artist
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Jeremy Keesee picture
  • Jeremy Keesee

  • Graphic Artist
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Julie Stalnaker picture
  • Julie Stalnaker

  • Graphic Artist
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Finn Wheeler picture
  • Finn Wheeler

  • Graphic Artist
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Embroidery Department

Donna Keesee picture
  • Donna Keesee

  • Embroidery Administrator
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Allison Wade picture
  • Allison Wade

  • Office Manager
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Ordering / Shipping

Don Jeffries picture
  • Don Jeffries

  • Apparel Purchasing
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Shereen Phelps picture
  • Shereen Phelps

  • Shipping / Receiving
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